Ivey has utilized case-based learning for decades and is a global-leader in case publishing and promoting the case method. More than 15,000 participants have benefited from and enjoyed the practical focus found in our workshops, bringing the case method to classrooms at colleges and universities in more than 60 countries.

The Case Method is a powerful teaching approach that combines academic theory with practical application. Cases focus on business issues that managers face every day – not fictitious scenarios, but actual real-world problems requiring thorough analysis and planning. Ivey’s commitment to real-world learning helps to develop extraordinary leaders that have extraordinary careers. Our Case Workshops immerse participants in the Case Method through a combination of participation, case analysis and interactive exercises.

The workshop focuses on the process of teaching and writing cases includes the following topics:

Case Teaching

  • Case class demonstration
  • Categories of cases
  • Case difficulty conceptual framework
  • Case learning model
  • Case teaching note
  • Case teaching preparation
  • Case-based class design
  • Class management techniques
  • Special cases
  • Flexible use of cases
  • Opportunities and risks of the case method

Case Writing

  • Anatomy of a case
  • Adaptation of a case
  • Case outline development
  • Preparation for field work
  • Gathering additional data
  • Opening paragraph of cases
  • Challenges and opportunities in case writing
  • Case writing with a focus on Asia
  • Case writing for diverse audiences
  • Case publishing

Participants will not only learn from the Ivey faculty member leading the workshop, but will also learn from each other, sharing classroom best-practices and their case teaching and writing experiences.

Target Audience

Academic Community:

  • Professors
  • Lecturers
  • Instructors
  • Case Writers
  • Research Assistants
  • Doctoral Candidates

Business & Government:

  • Workshop Trainers
  • Seminar Teachers
  • Training Supervisors
  • Personnel Managers
  • Course Designers
  • Staff Specialists
  • Consultants and Analysts
  • Policy Audience


Case Teaching - May 22-23, 2017
Case Writing - May 24-25, 2017
Case Teaching & Writing - May 22-25,2017

NOTE: First two days will discuss case teaching and last two days will discuss case writing.


$3,000 USD (full 4-day workshop) or $1,500 USD (2-day case teaching or case writing workshop)

Refreshments (morning and afternoon) and lunch are included in the registration price. Accommodations and other meals are the responsibility of the participant.

Participants will be conferred a certificate issued by Ivey Business School upon completing either 2-day module or a full 4-day workshop.

Medium of Instruction



Hong Kong Convention and Exhibition Centre
Phase 1, Level 3
1 Harbour Road
Wan Chai, Hong Kong


Dr. Ning Su

Professor Su is an award-winning scholar and educator, and an expert on global outsourcing and innovation strategies. His research explores the transformation of the global value chain, based on extensive interviews with key decision-makers in private and public sectors, including financial services, consulting, technology, manufacturing, design, and nonprofit, across major geographies, such as the U.S., Canada, Latin America, Europe, Australia, New Zealand, India, Japan, Korea, Singapore, and China. His research is published in top journals such as the MIT Sloan Management Review, MIS Quarterly, Decision Sciences, and IEEE Transactions on Engineering Management.

He has extensive experience teaching in all programs at Ivey: undergraduate, MBA, EMBA, Executive Education, Case Workshops for professors, policymakers, and practitioners, and PhD. Professor Su also guided Ivey’s MBA China Teaching Program, hosted alumni event “Tech Talk”, and judged McKinsey and BCG Case Competitions. Professor Su has authored a collection of cases on globalization, digitization, innovation, big data, social media, and e-commerce. The cases, encompassing major technology initiatives and organizations in public and private sectors, from Obamacare and World Bank to Volkswagen and Alibaba, are widely used at major programs worldwide. Most recently, Professor Su designed and taught a corporate-wide executive program for the MTR Corporation in Hong Kong, and an executive program for senior managers in Denmark.

In 2015, Professor Su received the prestigious Inaugural Early Career Award from the Association for Information Systems (AIS). Only 5 scholars worldwide received this honor. In 2016, Professor Su received runner up for the Giarratani Rising Star Award of the Industry Studies Association (ISA) and a prize from the Ewing Marion Kauffman Foundation. ISA is a world-leading multidisciplinary community of industry practitioners, policymakers, and academics. Professor Su has also received Best Article Awards from the Decision Sciences Institute and IBM Global Research. At Ivey, Professor Su has been awarded Western University Teaching Honor Roll Award of Excellence and Ivey Dean’s Commendation for Teaching Excellence every year. Professor Su previously received Commendation for Teaching Excellence at New York University’s Stern School of Business.

Professor Su received Ph.D. from New York University’s Stern School of Business in New York City, Master’s degree from University of Toronto, and Bachelor’s degree from Fudan University. Outside academia, Professor Su has worked at IBM Watson Research Center, News Corporation, and a European investment consulting company. Professor Su is regularly quoted in Canada’s national media, such as the Globe and Mail, and Financial Post. Professor Su has advised major organizations, including KPMG, Gartner Research, Anbang Insurance Group, and governments.

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