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Ivey Consortium Executive (ICE) Program

Ivey Consortium Executive (ICE) Program

12-day program consists of 4 modules
September – December 2018

Accelerating Management Talent (AMT) Program

Accelerating Management Talent (AMT) Program

12-day program consists of 6 modules
October 2018 - March 2019

Executive Presence

Executive Presence

NEW elective module for ICE/AMT
Q1 2019

China Consortium Program

China Consortium Program

12-day program consists of 4 modules
December 2018 - March 2019

Case Teaching and Writing Workshop

Case Teaching and Writing Workshop

NEW September 18-21, 2018

Featured Research

Star power

The impact of celebrities on film, television, brands, and products has long been debated in the entertainment industry. Assistant Professor Kyle Maclean wants to end the debate by examining whether A-list actors really make a hit.

“There has always been the question of whether a producer should hire a big-name star for $100,000 versus $1 million, and if it’s worth it?” he said.

According to Maclean, previous research suggests films with big stars often do generate higher revenues than those with lesser-known actors, but that the two – celebrities and revenues – haven’t been directly linked.

Read the research