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Case Teaching and Writing Workshop

Welcome to the world’s leader in Case Method training. The three leading case method texts on writing, learning and teaching originated at the Ivey Business School. Over 15,000 participants in more than 60 countries have benefited from and enjoyed the practical focus on learning to use the case method quickly and effectively.

Ivey Business School is Canada’s leader in management education, and the second largest producer and distributor of cases in the world. Ivey has been the home of the Annual Case Writing and Case Learning and Teaching Workshops for over 40 years. These workshops are integrated, hands-on and intensely practical.

About the workshops

The Case Method is a powerful teaching approach that combines academic theory with practical application. Cases focus on business issues that managers face every day – not fictitious scenarios, but actual real-world problems requiring thorough analysis and planning. Ivey’s commitment to real-world learning helps to develop extraordinary leaders that have extraordinary careers. Our Case Workshops immerse participants in the Case Method through a combination of participation, case analysis and interactive exercises.

The workshop focuses on the process of teaching and writing cases. During the case teaching section participants will learn:

  • how to create a case teaching plan;
  • different approaches for managing class discussion;
  • how to adjust their approach for case teaching to different audiences; and,
  • opportunities to use cases for exams and reports.

The case writing section includes the following topics:

  • framing your case and creating an outline;
  • challenges, remedies and trade-offs when writing cases;
  • how to create an effective teaching note; and,
  • how to effectively manage the data collection and field research process.

Participants will not only learn from the Ivey faculty member leading the workshop, but will also learn from each other, sharing classroom best-practices and their case teaching and writing experiences.

Workshop Participants

Participants in these workshops come from academic, business and the Government. Representatives from the academic community include research assistants, doctoral candidates, case writers, case center directors, instructors, lecturers, and professors in all management-related disciplines, as well as field experts in accounting, health care, information system, logistics and a host of other special interests.

On the business and Government side, trainers, staff specialists, case writers, course designers, workshop and seminar teachers, training supervisors, consultants and analysts, policy audience and personnel managers also participate in these workshops.

At this exclusive course, participants will discuss a wide variety of teaching topics including:

  • Teacher preparation
  • Case teaching plans
  • Managing the classroom
  • Student engagement

Taking the case method to the next level, the group will also explore case writing themes including:

  • Planning and implementation of the writing process
  • Field work
  • Teaching notes
  • Abstracts
  • Editing and proofreading


Case Teaching - Q2 of 2018
Case Writing  - Q2 of 2018
Case Teaching & Writing - Q2 of 2018

NOTE: First two days will discuss case teaching and last two days will discuss case writing.


$3,000 USD (full 4-day workshop) or $1,500 USD (2-day case teaching or case writing workshop)

Refreshments (morning and afternoon) and lunch are included in the registration price. Accommodations and other meals are the responsibility of the participant.

Participants will be conferred a certificate issued by Ivey Business School upon completing either 2-day module or a full 4-day workshop.

Medium of Instruction



Hong Kong Convention and Exhibition Centre
Phase 1, Level 3
1 Harbour Road
Wan Chai, Hong Kong


Dr. Andreas Schotter

A dual Canadian and German citizen, Dr. Andreas Schotter is Professor for International Business and Strategy at the Ivey Business School at Western University Canada. He also serves as the academic director of Ivey’s Masters of Science and CEMS Masters in International Management program. Prior to joining Ivey, he taught at the Thunderbird School of Global Management in Arizona. The Wall Street Journal has named him twice WSJ Distinguished Professor of the Year. Dr. Schotter has lived and worked in Canada, Europe, Asia and the USA and holds permanent resident status in Hong Kong.

As an international strategy and leadership expert he helps executives and organizations understand the challenges and opportunities posed by the constantly evolving global economy. He specializes in how to think and lead strategically and drive the agile decision-making that will prevail in today’s complex, and ambiguous business world. His current areas of endeavor include the development of strategies for success in the era of exponential change and business system disruption, and investigations into boundary-spanning leadership capabilities in global organizations.

Before embarking on an academic career Dr. Schotter was a senior executive with several multinational corporations across a number of industries including, luxury consumer goods, automotive, and industrial equipment. He was the Regional Managing Director Asia for Bitzer International in Hong Kong, a worldwide leading manufacturer of commercial HVAC equipment from Germany. He also worked for Linde AG, Volkswagen and the Lancaster Cosmetics Group.

Dr. Schotter’s research has been published in premier academic and practitioner journals such as the Academy of Management Journal, the Journal of Management Studies, the Journal of International Business Studies, the Journal of world Business, and the MIT Sloan Management Review. He has authored numerous book chapters, a book on management frameworks and more than 20 cases, several of them bestsellers. He has also co-authored four Chinese case textbooks. In addition to his academic work, Dr. Schotter collaborates closely with leading multinational corporations from North America, Europe, Asia, the Middle East and Latin America on internationalization issues, emerging market strategies and international leadership development.