Following last two years’ success, Ivey Business School in collaboration with Microsoft Hong Kong and The Women’s Foundation held the third GirlSpark Camp on January 4 and January 7-9. With an aim to inspire more women to join the ICT industry in solving gender diversity and talent shortage issues, the focus of the camp is to educate and bring awareness to young female students, showing them that women from different disciplines can thrive in the ICT industry. This year, among the 60 female participants, 72% studied subjects outside of Science, Technology, Engineering and Math (STEM).
During the 4-day camp, participants took part in activities including leadership forums, networking opportunities, and career coaching sessions led by innovative leaders from across different industries. The participants were given an opportunity to solve a real world problem through a business case challenge.
Professor Chris WH Chan, Associate Dean of Ivey Business School said “As a leading case method business school, we are delighted to produce a custom case on Enterprise Social for this camp. This case places participants in a real world business situation at Microsoft, for whom they will generate creative and out-of-the-box applications. We are confident that participants’ experience as a Microsoft decision maker will spark productive careers in the technology industry.”