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Ivey Asia Executive Education
The University of Hong Kong

Why attend this program?

  • You want to learn different analytical approaches to strategic business decision-making
  • You want to learn how to incorporate uncertainty in decision-making
  • You want to learn the fundamental issues and approaches of Big Data
  • You want to learn how to summarize, interpret and derive insights from data

Who should attend?

Middle to senior executives who are:
  • seasoned with technical backgrounds such as finance, actuary, revenue management
  • heading a team of technical experts with mandate to use data analytics for business success
  • leading departmental heads with technical background as direct reports

Program Content

Program Benefits

After completing the program, you will gain insight in:

  • methods to analyze data to improve understanding of complex business issues
  • the role of data in creating and sustaining competitive advantage.
  • recognition of opportunities where achieving an understanding of data or analyzing data can lead to enhanced performance or profitability.

Program Dates and Fee*

Module 1: Leading Digital Transformation and Disruption (online sessions)
June 15-16 & 22-23, 2020

This module will be delivered online from 9:00am to 12:00 noon GMT +8 (Hong Kong time) each day.

Module 2: Social Media Analytics and Digital Strategy
August 10-11, 2020

Module 3: AI and Blockchain Innovations
September 14-15, 2020

Module 4: Data, Analytics, Business Value
October 12-13, 2020

Fee: USD 2,200 per module. Extra USD 400 discount for Module 1 registrations.

*Discount applicable for early bird registrations on or before April 30, 2020.

*Special 5% discount available for HKU/Ivey alumni or ≧ 3 registrations from the same company.

Participants will be conferred a certificate jointly issued by HKU and Ivey upon completing all 4 modules of the program.